Floc -- Whatsapp grocery community group buying platform

Whatsapp grocery community group!

Talk To Us : 080 445 4181

Call

080 445 4181
Email

info@floc.ng

Whatsapp grocery

community group
buying platform

Raising Preseed 3M to lauch in three
strategic markets in Nigeria
Bulk Buying of

Groceries Made Easy

Floc is revolutionizing the way Nigerians shop for groceries.
As a community-based, WhatsApp-operated, group-buying platform.

Nigeria Bureau Statistics.

In 2019 alone, Nigerians spent N22 trillion on food.

Picodi report

Households allocate 59% of income to food, world's highest

Deep Poverty:

High food costs deepen Nigeria's poverty crisis.

Economic Policies

New President's policies subsidy removal and forex alignment, drive up transportation and grocery costs, increasing the burden on daily living expenses.

FLOCBuy Together & Pay Less

Floc is a grocery community group buying that brings several products at incredible prices, to buy in bulk with family and friends on Whatsapp

Floc is revolutionizing the way Nigerians shop for groceries. As a community-based, WhatsApp-operated, group-buying platform, we connect local communities directly to manufacturers for group orders, driving cost savings and streamlining convenience.

Committed to addressing Nigeria's high food cost issues, we offer our customers the power of collective purchasing through our network of Community Facilitators, reshaping how community members shop - together, smarter, and more affordably

"If a company is big enough to sacrifice some profit and provide a more affordable products, they undercut the market. A thousand cheap customers would bring in way more scale profit than 100 high-end customers…."

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SOLUTION

Floc's solutionis simple yet powerful

Community Buying

Empower Nigerians to buy in bulk and save, access groceries and daily essentials at discounted prices

WhatsApp Integration

Easy, accessible shopping via WhatsApp.

Community Engagement

Strengthen bonds while saving.

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The ProductHow Floc Works

Whatsapp Group

Join or create Whatsapp group communities. 2% commission on every transaction for the Group Creators

Bulk Deals

Bulk deals with manufacturers via B2C

Convenience

Convenient delivery, big savings.

Why Us:The Moat & The Magic

Market Insight

We live the problem we're solving.

User-Friendly

WhatsApp makes us accessible to all even with limited technology knowledge

Community Focus

We foster connections, not just transactions.

Data-Driven

We innovate based on real insights.

Experienced Team

We blend tech, retail, and NGO community expertise.

Proven Growth

263 users and 3 communities in 3 months

Current Business Model For Costumers Acquisition

Community Group Buying

Floc sources products directly from B2B platform.

WhatsApp Sales

We sell to users through WhatsApp community group buying. 2% commission on every transaction for Group Creators.

Zero Shipping Fees

We don't charge users for shipping.

Revenue

Zero earning, just to drive customers acquisition.

Sustainable Success

User engagement drive long-term growth.

CurreNext Business Model

Floc generates revenue through a two-fold approach

Product Sales with 30% Markup

Floc sells products to customers with a 30% markup over the cost price.

The markup contributes to the company's profitability.

Brand Commissions (30%):

Floc collaborates with brands to showcase and promote their products to Floc customers.

Brands pay Floc a 30% commission on the sales generated through the platform.

This revenue stream strengthens brand partnerships and drives growth.

Get A Solution To

Nigeria High Inflation

Join Us, elevate your retail experience and unlock access to exclusive deals and services

Join Whatsapp Group Now

Go-To-Market Strategy

Target Market:

Low-income communities in Nigeria seeking affordable groceries and essentials.

WhatsApp Integration: Leverage WhatsApp's popularity for user convenience.

Community Building: Foster engagement within communities to drive collective buying.

Strategic Partnerships: Collaborate with local brands and manufacturers.

Marketing Campaigns: Targeted digital campaigns to reach potential users.

Referral Programs: Incentivize users to invite friends and expand communities.

Localized Approach: Adapt strategies for diverse regions and preferences.

User Education: Educate users on the benefits of group buying and cost savings.

Feedback Loop: Continuously gather user feedback for platform improvement.

Competitors & How Others Are solving this

	Floc	Pricepally
Market Target	Lower Income earner	Working Class Youth
Business Model	B2C	B2B - B2C
Cost	Customers shared Company's prices of the products	Customers shared Retail's Prices of the products
Price	Extremely cheap	High Price
Market Approach	Group Buying	E-commerce with option of Price shared among customers

The Ask& Use of funds

We are raising $3M. With this money,we will: